BRANDING and WEBSITE DESIGN
Anne Holloway, a talented, multi-passionate entrepreneur, came to me with a vision for a brand that balanced edge and femininity, one that would create moments of quiet awe and transformation, helping her clients reconnect with their true selves through beauty, intention, and individuality.
We created a brand for Opal & Fawn, which houses her hand-poured candles, handcrafted earrings, and artisan-made Mexican textiles.
We also created a brand for Experiences by The Grotto, which includes her Spanish-language immersion retreats in Mexico, event planning services, and guided mentorships.
BRANDING
COLOR PALETTE and BRAND IMAGERY
Bloom
Fern
Gilded Fawn
Charcoal
BRAND ESSENCE
An interplay of raw edge and soft femininity
Sultry
Nature-Inspired
Elegant
Lush
Textured
the LOGO STORY
Anne Holloway is the overarching brand, welcoming visitors into Anne's world. From there, they choose their journey — shopping her handmade, curated goods or booking an experience.
Opal & Fawn houses Anne's all-natural, hand-poured candles (from her Archetype Collection to her Camp Candles), jadeite earrings, and throw pillows and wall hangings hand-woven by textile artists in Mexico.
Experiences by The Grotto is where Anne’s curated experiences for transformation live — from her Spanish-language immersion retreats and events to her transformative guided mentorship sessions.
WEBSITE DESIGN
OPAL & FAWN store
In Anne’s words…
“Working with Marta was one of the best creative investments I’ve made for my business.
I would describe Marta as deeply kind and gentle, but also exceptionally sharp and intelligent when it comes to action, design strategy, and execution.
There’s a rare balance of warm heart and capable mind in the way she works.”
— ANNE HOLLOWAY, FOUNDER OPAL & FAWN • EXPERIENCES BY THE GROTTO
